On March 2nd 2006, twelve of the biggest names in fiction and non−fiction will be published under the Quick Reads banner
‘Quick Reads are exciting, powerful reads published for emergent readers − the 12 million adults of working age who have literary skills at or below that of a 13 year old and have few good books to read. Our aim is to turn 12 million emergent readers into 12 million addicted readers.
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Ruth Rendell, Maeve Binchy, Matthew Reilly, Joanna Trollope, Conn Iggulden, Rowan Coleman, Patrick Augustus, Tom Holt, Richard Branson, Danny Wallace, John Bird (founder of The Big Issue) and Mick Dennis & the Premier League are the first twelve authors.
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In May 2006, to coincide with Adult Learner’s Week, a further ten Quick Reads titles will be published, by Andy McNab, Minette Walters, Val McDermid, Mike Phillips, Damien Lewis, Tom Holland, Courttia Newland, John Francome, Hunter Davies and Dr Who.
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Further titles will be published in 2007 and beyond.’
Source: World Book Day
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‘To support this groundbreaking new resource, adults will be included for the first time in the £1 book token scheme, which will entitle the buyer to a £1 discount on the retail price of any of the Quick Reads titles.
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To order tokens visit the NIACE website.
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To download the Quick Reads newsletter visit www.worldbookday.com.’
Source: Literacy Trust