On March 2nd 2006, twelve of the biggest names in fiction and non−fiction will be published under the Quick Reads banner
‘Quick Reads are exciting, powerful reads published for emergent readers − the 12 million adults of working age who have literary skills at or below that of a 13 year old and have few good books to read. Our aim is to turn 12 million emergent readers into 12 million addicted readers.
Ruth Rendell, Maeve Binchy, Matthew Reilly, Joanna Trollope, Conn Iggulden, Rowan Coleman, Patrick Augustus, Tom Holt, Richard Branson, Danny Wallace, John Bird (founder of The Big Issue) and Mick Dennis & the Premier League are the first twelve authors.
In May 2006, to coincide with Adult Learner’s Week, a further ten Quick Reads titles will be published, by Andy McNab, Minette Walters, Val McDermid, Mike Phillips, Damien Lewis, Tom Holland, Courttia Newland, John Francome, Hunter Davies and Dr Who.
Further titles will be published in 2007 and beyond.’
Source: World Book Day
‘To support this groundbreaking new resource, adults will be included for the first time in the £1 book token scheme, which will entitle the buyer to a £1 discount on the retail price of any of the Quick Reads titles.
To order tokens visit the NIACE website.
To download the Quick Reads newsletter visit www.worldbookday.com.’
Source: Literacy Trust